THE BLACK DRESS EDIT

Premium black minis, midis and maxis. Secure checkout in GBP. Cards, Apple Pay, Google Pay, PayPal, Klarna & Clearpay.

The black dress edit

Dress like the plan already sounds expensive.

PRETTYBLK now runs as a full dark-luxury commerce build: persistent cart, secure checkout, wallets, PayPal, wishlist, reviews, accounts, VAT-ready pricing and admin tools.

  • Mini, midi, maxi
  • Stripe + PayPal
  • Wishlist + reviews
PRETTYBLK black dress collage
8

starter styles ready in the upgraded store build

PaymentsCards, Apple Pay, Google Pay, Link, Klarna, Clearpay and PayPal
Commerce stackSQLAlchemy models, migrations, orders, coupons, wishlist and reviews
RetentionNewsletter, consent logging and abandoned cart email hooks
OpsInventory, low stock alerts, admin dashboard and order export

Featured

The sharper black-dress edit.

Shop all

Built to convert

Luxury front end, real back-office.

The aesthetic stays minimal and dark, but the stack underneath now supports conversion all the way through payment, order management and repeat purchase. It no longer stops at lead capture.

Persistent bag

Guest and logged-in customers keep their bag, sizes, coupon and shipping choice.

Premium payment mix

Stripe powers cards and wallets; PayPal is available for buyers who prefer it.

Owner controls

Admin order views, CSV exports and inventory warnings keep operations simple.

Fresh drop

More from the edit.

Browse collection

Join the drop list

Get new black-dress drops first.

Newsletter signups now write to the database, not CSV. Capture new launches, abandoned carts and launch emails from one stack.